Zendesk recently announced that Zendesk Sell will retire on August 31, 2027. While customers will still have access until then, the clock is ticking for businesses that depend on Sell to manage leads, track pipelines, and close deals.
[Read more…]posted on September 19, 2025 by
Dhruvsoft’s Net Zero Commitment: Building a Greener Future with Technology
At Dhruvsoft, we believe that technology is not just about solving business challenges — it is also about shaping a better, more sustainable future for all. As we grow and innovate, we recognize our responsibility to minimize our environmental footprint and contribute to global climate action.
[Read more…]posted on September 19, 2025 by
Dhruvsoft Sustainability Annual Report 2025: Net Zero Public Commitment
At Dhruvsoft, we believe innovation and responsibility are inseparable. We build cutting-edge Salesforce solutions—solutions that elevate businesses, optimize operations, and empower users. But more than that, we believe that every line of code, every client delivery, and every internal process should contribute toward a healthier planet. Our Sustainability Annual Report 2025 reflects this belief in action.
[Read more…]posted on August 12, 2025 by
Leveraging AI and Analytics in Salesforce for Strategic Decision-Making
In today’s fast-paced business environment, companies are under immense pressure to make quick, accurate, and strategic decisions. Traditional intuition-based approaches no longer suffice. Instead, businesses are shifting to data-driven strategies powered by Artificial Intelligence (AI) and advanced analytics. Among the tools leading this transformation, Salesforce has emerged as a powerful AI-enabled platform. With embedded intelligence tools like Einstein AI and Tableau CRM, Salesforce empowers businesses to predict outcomes, uncover opportunities, and streamline operations.
This blog post explores how Salesforce leverages AI and analytics to support strategic decision-making across different business functions. From sales forecasting to customer engagement, and from operational efficiency to innovation, Salesforce provides a comprehensive ecosystem to guide smarter, faster decisions. Let’s dive into how these AI-driven tools make that possible.
posted on August 4, 2025 by
Optimizing Lead Management and Nurturing with Salesforce: Insights on How Salesforce Can Improve Lead Tracking, Nurturing, and Conversion
In the fast-moving world of modern sales, generating leads is no longer the hardest part; it’s what you do with those leads that truly defines success. While companies spend time and budget on ads, content, and outreach, many struggle with inconsistent follow-ups, disjointed communication, and missed opportunities. That’s where an intelligent lead management strategy becomes essential. With Salesforce, businesses can not only capture leads effectively but also nurture them with precision, speed, and personalization, turning prospects into high-value customers.
Traditional methods of tracking and engaging leads, like spreadsheets or fragmented CRM tools, often result in poor response times, missed opportunities, and inconsistent follow-ups. These inefficiencies can drastically affect your bottom line.
This is where Salesforce, the world’s leading CRM platform, proves invaluable. With its powerful tools for automation, segmentation, personalization, and analytics, Salesforce enables sales and marketing teams to work smarter, not harder, when managing the entire lead lifecycle.
In this blog post, we will explore:
- The typical journey of a lead in the CRM ecosystem
- Common challenges in lead management
- How Salesforce Empowers Lead Management
- Key features and integrations for nurturing and conversion
- Proven Best Practices for Lead Management in Salesforce
- Why Salesforce Stands Out for Lead Management
posted on July 23, 2025 by
Integrating Salesforce with Other Enterprise Applications
Salesforce has established itself as one of the world’s most powerful and trusted Customer Relationship Management (CRM) platforms. It offers a robust suite of tools that help businesses manage customer data, sales pipelines, service operations, and marketing campaigns. With its cloud-based architecture, user-friendly interface, and high level of customization, Salesforce is used by companies of all sizes, from startups to large enterprises, to drive growth, improve customer relationships, and streamline business processes.
What sets Salesforce apart is its scalability and wide ecosystem of integrations and add-ons through AppExchange. This flexibility makes it a central hub for all customer-related activities, enabling sales, marketing, service, and finance teams to collaborate more effectively.
posted on June 25, 2025 by
Customizing Salesforce to Fit Your Business Needs
Salesforce is a leading customer relationship management (CRM) platform known for its customizability, flexibility, scalability, and robust features. Businesses of all sizes and industries use Salesforce to manage customer interactions, streamline operations, and improve overall efficiency. However, the out-of-the-box Salesforce solutions may not always align perfectly with your unique business processes. This is where customization comes into play.
Customizing Salesforce allows businesses to tailor the platform to their specific needs, ensuring that workflows, data management, and user experience are optimised for maximum efficiency. This blog will explore how businesses can customize Salesforce to better fit their operational requirements, enhance productivity, and drive higher returns on investment (ROI).
posted on June 17, 2025 by
Identifying Marketing Challenges to Address with CRM: A Guide to How Salesforce Can Help
Marketing today isn’t what it used to be a few years ago. In today’s digital landscape, customers engage with companies through various channels, including social media, email, websites, messaging platforms, and other online interfaces.They expect fast responses, personalized experiences, and consistent communication.
Unfortunately, traditional marketing tools can’t keep up. They often operate in isolation, lack real-time insights, and offer limited automation. As a result, marketers struggle to manage leads efficiently, launch targeted campaigns, or measure ROI effectively.
[Read more…]posted on May 26, 2025 by
Dhruvsoft Showcased Digital Transformation Excellence at Indomach 2025, Hyderabad
Hyderabad, India, Dhruvsoft Services Private Limited made a remarkable impact at Indomach – B2B Industrial Machinery & Engineering Expo 2025, held from May 23 to 25, 2025, at the HITEX Exhibition Centre, Hyderabad.
As a leading provider of ERP, CRM, and Digital Transformation solutions, Dhruvsoft participated as an exhibitor at Hall No. 3, Stall No. A-13, where the team engaged with industrial leaders, manufacturers, and engineering professionals from across the country.
[Read more…]posted on May 5, 2025 by
Creating a Customer Service Centric CRM Implementation Plan
Customer service function plays a crucial role in a business’s success. Happy customers lead to repeat business, positive reviews, and strong brand loyalty. However, managing customer interactions efficiently can be challenging, especially as businesses grow. This is where a customer service-centric CRM (Customer Relationship Management) system becomes essential.
A CRM designed for customer service helps businesses handle customer inquiries efficiently, track interactions, and provide quick resolutions. It centralizes customer information, automates repetitive tasks, and ensures that service teams can respond promptly. This results in faster response times, improved service quality, and greater customer satisfaction.
