Are you looking for a comparison between Salesforce CPQ and Revenue cloud – here is a complete guide to choosing the right Salesforce.com solution for your revenue model. In this post, we drill down deep into the nuances of each solution and explain to you which solution to pick for your needs.
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Salesforce CRM implementations have traditionally been driven by sales teams. While this approach may help manage opportunities and forecasts, it often leaves marketing teams struggling with poor visibility, disconnected tools, and limited attribution.
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Sales culture is no longer a soft concept driven only by motivation, experience, or individual talent. In today’s competitive markets, sales performance is shaped by structure, data, visibility, and execution discipline. Organizations that consistently hit revenue targets are not relying on intuition or hero sellers — they operate with a high-performance sales culture supported by the right systems and processes.
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Many organizations believe that choosing the right CRM platform is the most important step in a CRM initiative. In reality, technology is only a small part of the success equation. The real success of a CRM program depends on how ready the organization is to adopt new ways of working.
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Businesses today run on digital systems. Sales teams use Salesforce to manage leads and opportunities. Finance and operations depend on ERP applications like NetSuite, SAP, or Oracle. Marketing teams use automation tools such as Pardot, HubSpot, and Marketing Cloud. HR teams rely on their own systems for employee management. Support teams work with platforms like ServiceNow or Zoho Desk.
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Dhruvsoft continued evolving as a leading provider of ERP/CRM cloud-based digital transformation, integration services, custom development, and industry-specific cloud solutions.
In 2025, we deepened our footprint across finance, healthcare, pharma, manufacturing, and industrial engineering while strengthening our global delivery and client engagement capabilities.This year was defined by expansion, innovation, and industry credibility — built together with our clients, partners, and teams.
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Organizations across industries are embracing CRM platforms like Salesforce to strengthen customer relationships, streamline processes, and improve business performance. But despite the undeniable benefits of CRM systems, a surprisingly large percentage of CRM implementations fail to deliver their intended value. The core reason behind this pattern is not technological—it is organizational. Many companies underestimate the human and operational transformation required when adopting a CRM system.
[Read more…]Best practices for ensuring customer data is secure and compliant with regulations while using Salesforce
Customer service today is more than just resolving issues — it is a trust-building function. Every interaction, whether through chat, phone, email, or online portals, involves the exchange of personal details. Customers expect companies to keep this information protected, accurate, and confidential.
But at the same time, customer service teams must work fast. They must respond quickly, understand context, view previous interactions, and sometimes access sensitive records to give complete support. This creates a challenging environment:
Forecasting sales and managing the sales pipeline are two of the most critical responsibilities for any organization aiming for predictable growth. Yet, these tasks often become challenging due to inconsistent data, manual processes, and a lack of real-time visibility. Many sales teams struggle with inaccurate forecasts because their pipeline information is outdated, incomplete, or scattered across spreadsheets.
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In today’s competitive digital world, customer relationships drive business growth. Every interaction, sale, and service request contributes to how customers perceive a brand. For many organizations, Customer Relationship Management (CRM) systems form the core of this engagement. A well-maintained CRM ensures that teams work efficiently, data remains accurate, and customers receive consistent experiences.
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